Event Title

The Effects of Salience and Chunking on Visual Memory

Location

Parker-Reed, SSWAC

Start Date

1-5-2014 1:00 PM

End Date

1-5-2014 2:00 PM

Project Type

Poster- Restricted to Campus Access

Description

The present experiment examined how chunking and salience affect visual memory. Eighty undergraduate students were randomly assigned to one of four conditions: (a) chunking and high salience, (b) chunking and low salience, (c) no chunking and high salience, and (d) no chunking and low salience. In each of these conditions, the participants were asked to view a series of images and perform a recall task in which they indicated whether or not they have seen a given image. It was predicted that the chunking and high salience condition would result in the most accurate recall, followed by the chunking and low salience condition and then the no chunking high salience condition. We expected that the no chunking and low salience condition would result in the least accurate memory recall.

Faculty Sponsor

Martha Arterberry

Sponsoring Department

Colby College. Psychology Dept.

CLAS Field of Study

Social Sciences

Event Website

http://www.colby.edu/clas

ID

83

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May 1st, 1:00 PM May 1st, 2:00 PM

The Effects of Salience and Chunking on Visual Memory

Parker-Reed, SSWAC

The present experiment examined how chunking and salience affect visual memory. Eighty undergraduate students were randomly assigned to one of four conditions: (a) chunking and high salience, (b) chunking and low salience, (c) no chunking and high salience, and (d) no chunking and low salience. In each of these conditions, the participants were asked to view a series of images and perform a recall task in which they indicated whether or not they have seen a given image. It was predicted that the chunking and high salience condition would result in the most accurate recall, followed by the chunking and low salience condition and then the no chunking high salience condition. We expected that the no chunking and low salience condition would result in the least accurate memory recall.

http://digitalcommons.colby.edu/clas/2014/program/202